Manfred

Manfred

  • Many years of expe­ri­ence as sales manager, old and new economy
  • Sales manager – execu­tive director – mana­ging board (20 years), free­lance consul­tant (5 years)
  • Certi­fied busi­ness trainer
  • Complex solu­tions from consul­ting, trai­ning an interim manage­ment
  • Consul­tant with distinct hands-on menta­lity

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Typical star­ting point of client

  • Online stake­holder has problems convin­cing offline custo­mers of the advan­tages of the online products (internet and online solu­tion)
  • Poten­tial clients: internet market­places, e-commerce compa­nies, suppliers of online marke­ting and busi­ness tools
  • Customer target group: Clas­sical compa­nies with hete­ro­ge­neous online affi­nity

Inno­va­tive approach

  • Deve­lo­ping a sales stra­tegy speci­fi­cally desi­gned for the target group:
    • Concrete defi­ni­tion and analysis of the target group up to lead gene­ra­tion
    • Deve­lop­ment of a concept of customer approach adapted to the target group and easily compre­hen­sible explana­tion of bene­fits
  • Combi­na­tion of online marke­ting and conven­tional sales
  • Trans­la­tion of the USP into the customer’s language
  • Specia­lized trai­ning for sales staff and manage­ment of the client
  • Indi­vi­dual transfer coaching – from theory to prac­tice
  • Deve­lop­ment of customer work­shops toge­ther with the client

Typical effect/result

  • Quick sales success with more than 100% target achie­ve­ment within 3 to 12 months by consistently using the sales stra­te­gies deve­loped toge­ther and the agreed methods
  • The client’s sales depart­ment convinces by benefit argu­ments “in the customer’s language“ and is seen as a compe­tent consul­tant
  • The client learns to success­fully place his offline offer
  • Promo­tion of corpo­rate culture by consi­stent commit­ment of all involved people basing their beha­viour on the target oriented sales stra­tegy
  • Moti­vated and dedi­cated employees (satis­fac­tion index above 80%)
Manfred

Manfred

  • Many years of expe­ri­ence as sales manager, old and new economy
  • Sales manager – execu­tive director – mana­ging board (20 years), free­lance consul­tant (5 years)
  • Certi­fied busi­ness trainer
  • Complex solu­tions from consul­ting, trai­ning an interim manage­ment
  • Consul­tant with distinct hands-on menta­lity

Want to get to know Manfred?

Get in contact

Still curious?
There is more to see here:

All impulses